A huge number of businesses still don’t have a website, and it’s a shocking figure. Whether they found it unnecessary or too difficult, many leaders have decided to not boost their web presence with a killer site. It’s a huge mistake, especially in this tech-driven age we live in and Benefits of outsourcing website development.
So, without further ado, here are five massive reasons why outsourcing your site building would be a smart move. It’s important to consider not only the financial costs, but the overall business costs. Will you save time, and money? Probably.
You’ll Save Internal Resources
Building a quality website takes time, money and effort, in spades. Doing it internally can be a massive drain on resources, especially if you’re a new business or don’t have that many staff. By outsourcing, you free up much more of your time to focus on the general operation of your company.
Website Navigation Is Critical
‘Critical’ may be an understatement. In fact, bad website navigation is the number one reason people leave a website. It’s crucial to get it right! A company that specialises in website design would be able to make your customers’ web experience as smooth as possible. Not only will this make them stick around; it will make them come back. Do you want to receive 10,000 clicks or 1,000 returning customers?
You Won’t Have To Waste Time Learning
Building a site isn’t easy, by any stretch of the imagination. This in mind, you’ll have to learn. And fast. Every second that website isn’t live is clicks lost, and potential sales gone. If you outsource, you won’t have to even lift a finger.
A Business Expense Is A Tax Deduction
Anything that you have to pay for to further your business counts as a tax deduction at the end of the year. Just be sure to retain all invoices and receipts related to your pursuit, and you’ll be good to go.
However, if you built a website internally, you can’t claim any of this back. You’ll be using your own hours, or the hours of your staff. If they’re on the payroll, you can’t deduct this. It comes out of your back pocket! Consider the financial benefits of outsourcing as much as the time-related ones.
You Won’t Have All Relevant Skills In-House
A graphic designer. A coder. A copywriter. A marketing and SEO pro. A web developer. Got all those in-house? I’m guessing not. Rather than going on a rampant hiring spree, outsourcing website building can save you the hassle of bringing in new staff.
Plus, since building a site is usually a one-time job, what happens to those people you’ve hired then? Most web roles are temporary positions that will just drain resources after the job is done. Outsourcing is a one-time fee that means you don’t have to worry about bringing in talent.
A website is one of the main ways you’ll be able to showcase your business; so use it. Luckily, you can outsource the operation to take a load off your plate and make your business run more smoothly.
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